Supercell · Brawl Stars

Kenji

A quiet chef. A sharp entrance.

Story & color

The story,
before the shot.

The animatic establishes the rhythm. The color script maps the shift from a cool, quiet restaurant to warm bursts of action. Together, they give each shot a purpose before the final render.

Framing is part of that planning. Camera reviews considered how the action and the food would read after the social crops, so key moments stayed visible across formats.

Color scriptLighting and color across the key story beats.
Timing before polish.The animatic locked shot order, performance beats and edit rhythm. It gave every department one shared target before the sequence moved into final asset production and animation.

Visual development

Small props.
Big personality.

The kitchen is part of the performance. Distinct silhouettes, readable shapes and tactile surfaces turn everyday ingredients and utensils into a cast of supporting players.

The finished utensil kit, with material and color detail.

01 / The crab

A little scene-stealer.

Follow the crab from its drawn shapes to a finished prop.

Color, surface response and glossy eyes finish the personality.

The world

A kitchen,
built for action.

Designed props become a coherent 3D set. Materials, scale and color connect the food, cookware and restaurant so the world holds together through close-ups and fast cuts.

Production boards

A place with character

Look development for the restaurant and its everyday objects.

Performance

Built to move.
Made to perform.

Character controls support the acting. Animation sets the timing and silhouettes, while drawn effects sharpen the action. These working passes reveal how the performance takes shape before lighting and final composition.

  • Animation
  • Camera
  • Lighting
  • Rendering
  • Compositing
A rig for the performance.Body and facial controls in the character production rig.

Shot 09 / In production

One shot. Two working passes.

Explore animation and drawn effects for shot 09. The passes have different lengths and can be played independently.

The playblast establishes the action and camera framing.

The assignment

One character.
A whole performance.

A quiet kitchen becomes a stage for Kenji. We built a cinematic introduction for Brawl Stars, taking the story through visual development, 3D production, animation and final compositing. Every prop, pose and cut serves the character.

Client
Supercell
Universe
Brawl Stars
Deliverable
Vertical marketing cinematic
Scope
Concept to final render

Made for social

One performance.
Three formats.

A marketing film designed to travel across screens. Vertical, square and horizontal framing were considered during production, keeping the acting, props and key story beats readable in every crop. Compare the same moment, then play the complete film in each format.

Rendered marketing cinematic · Not ingame footage

The performance stays close, with room for the gesture and the action.

HUUDA · Cinematic production

Character first.
Every frame after.

From the first story beat to the finished film, one connected production brings personality, craft and motion together.

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